Why you should buy genuine ink
We believe that printing is a partnership. It takes both a printer and its ink to produce a quality print. That's why it's essential to understand your inks to avoid potential printing pitfalls.
Find the right ink for your printerWhat you need to know
Who wants to spend time thinking about their printer? It should just work. We've developed our inks and printers to work in harmony, so that they'll do just that and give you consistent and reliable results without any fuss. That's because we invest in extensive research, high-tech manufacturing facilities and put our products through rigorous tests.
But naturally, we can't say the same for inks that we've not created. There's no assurance from Epson that so-called compatible inks or remanufactured cartridges will deliver.
Are you willing to put yourself at risk of unreliable yields and poor prints? Or worse, the cartridges failing to work or the printer breaking? Secure yourself against potential printing pitfalls by using genuine Epson ink.
| Genuine ink | Compatible ink | Remanufactured ink | |
|---|---|---|---|
| Researched and developed by Epson | ✔ | ✖ | ✖ |
| Manufactured in Epson's high-tech clean room facilities |
✔ | ✖ | ✖ |
| Tested and approved by Epson | ✔ | ✖ | ✖ |
| Protected by Epson printer warranty | ✔ | Click here for details | Click here for details |
What are the risks with non-genuine inks?
We want you to always have a trouble-free printing experience. That's why we're highlighting the potential issues you could encounter with non-genuine inks.
Printer malfunctions
Imagine needing to print a flight ticket and it fails to work - because the nozzles have clogged or the printer is unable to recognise the cartridge. Or worse, the cartridge has arrived broken before you've even had a chance to get started. Non-genuine inks aren't designed and tested by Epson, which means that your printer could be vulnerable to malfunctions that are not covered by your printer warranty.
Poor results
Appearances matter, so when you're printing out important business documents or coursework, the last things you want to see are smudges, blurs, streaks and poor detail. Also, if you're looking to archive documents, it's important to consider the longevity of the ink. Our strict quality controls ensure you receive reliable, clean and sharp results, but can the same be said for non-genuine inks?
Time spent fixing problems
Whether you're running a home office or simply juggling busy family life, we're sure you've got better things to do than clear up after leaky cartridges. But unfortunately, non-genuine inks aren't backed by our research, development and testing. Huge investment goes into our printers and inks to ensure they perform reliably.
False economy
Low upfront costs are naturally appealing, but if you end up with a faulty product it can be very disappointing and costly in the long run. Can you be certain that a remanufactured or compatible cartridge will work? What if you end up spending time and money reprinting documents that aren't good enough the first time? Plus, non-genuine inks aren't covered by Epson, so if they damage your printer the warranty may be invalid.
The solution
There's a really simple way to ensure you can print easily and get consistent results - by using Epson's genuine inks which are tested and approved. Let us explain what makes our high-performance and reliable inks so special.
Epson works best with Epson
Printing should be hassle-free and reliable; that's why our inks and cartridges undergo extensive research and development so that they work effortlessly together. We also control and monitor every step of the production process with manufacturing in high-tech facilities and rigorous testing. This means that you can relax; our inks are designed to work seamlessly with your printer and produce high-quality and reliable results, whether you're printing text or graphics. That's why nine out of ten genuine ink users are very satisfied with the quality of their prints1.
Reliable, high-quality results
There's a lot that goes into creating a reliable printer and ink supply. That's why we have invested heavily in research and development and spent countless years perfecting our production facilities. Each cartridge is produced in a state-of-the-art, dust-free environment to prevent malfunctions. The material and the design of the cartridge itself have also been carefully executed to provide a stable environment for the inks.
User-friendly
It's not just everyday use of our printers that's easy. We've also taken the stress out of buying the right ink for your printer. You can quickly identify the right pack in-store thanks to the image on the front. Simply check your user guide to find out which image you should look for. We've also developed compact EasyMail packaging that will fit through most letter boxes for when your post doesn't require a signature. It makes it hassle-free to order online to your home. Whether you print often or infrequently, there's standard and XL cartridges to suit your printing needs.
Affordable
It doesn't make sense to throw away ink that hasn't been used. For this reason, nearly all of our inks are available as individual cartridges, meaning you only ever have to replace the colour that has been used. It can save you up to 30%2 of the ink, compared to competitors' tri-colour cartridges. Our reliable inks also reduce the chance of misprints, and they're tested so you can count on the quoted yield, making it easy to budget for your printing needs. To help reduce your costs even further, our XL cartridges provide an economical solution for those who print frequently, letting you print over two times more pages3, compared to standard cartridges. This significantly reduces the cost per page, helping you to save money.
How to buy genuine ink
Have you ever walked round and round a shop trying to find your printer's ink, only to realise that you've forgotten your printer model name? Or do you prefer to shop online? If so, how do you manage deliveries? Do you get fed-up waiting at home for their arrival? Whether you shop online or prefer to pick up your ink in-store, we've made buying the correct ink for your printer fuss-free.
Find the right ink in-store
Your trip to the shop can now be swift and straightforward. Thanks to Epson’s clear and informative packaging, you’ll be able to quickly identify the right ink for your printer. We've also made it simple to pick the right size cartridge for your needs, and check the page yield before you buy. Hover over the pack to find out more.
Genuine Epson EasyMail packaging
Online ink purchases can be conveniently delivered to you at home thanks to EasyMail packaging. What's great is that we've specifically designed the packaging so that it's compact enough to fit through most letterboxes, for when your post doesn't require a signature. That should prevent unnecessary trips to collect deliveries.
- Secure, easily recycled packaging
- Ready for postage and fits through standard European letter boxes
- Delivered in original Epson packaging with clear genuine product identification
- Ink family image and pack contents displayed on the packaging label
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