Epson sells over 60 million EcoTank printers and launches next generation Home models

October 2021

Epson sells over 60 million EcoTank printers and launches next generation Home models
Now with clever, new and intuitive Smart Panel™ app

SYDNEY, 21 October 2021 – To say Epson has smashed sales of large, continuous ink tank printers into orbit is an understatement. The company having now sold over 60 million EcoTank printers is officially the number 1 ink tank printer vendor worldwide¹ and occupies over 62% of large ink tank printer sales globally¹ – that’s 45% more than any other printer manufacturer¹. To celebrate these milestones the company has released its next generation in its EcoTank range for the Home and Home Office. Critically, none of the new models use any ink cartridges at all, replacement ink bottles that provide thousands more printed pages start at just $14.99 and all models come with the new, intuitive and clever Epson Smart Panel™ app.

EcoTank ET-2850

An innovative interface, the Epson Smart Panel app transforms iOS^® or Android™ mobile devices into an intuitive control centre for select Epson printers and scanners.

To view the Epson Smart Panel app in action click here or go to:
https://youtu.be/Cnzn1NVInAw

This powerful tool makes it incredibly easy to set up, monitor, print, scan and more using your Epson product, right from your hand-held device. With quick-configuration features, it offers easy product setup on your wireless network and automatically detects the Epson product you are using.

Epson Smart Panel App

You can customise the Smart Panel to your own preferences and requirements as it’s been built to offer everything you need including easily accessing troubleshooting tips in one convenient app.

Very clever. Very useful. Very Smart.

So what’s so special about the new EcoTank Home printers?

The new EcoTank Home printers launch today (with the Home Office models to follow shortly) and consist of the new ET-1810, ET-2810, ET-2820 and ET-2850 models. These new models are specifically targeted and priced at entry level and budget conscious homes, are ideal for families and in particular home schooling. They also include WiFi for easy connectivity.

EcoTank ET-1810

To say recent times have been challenging would be another great understatement. That said, one thing that’s become apparent is how home has become the “everything” place as many have adapted to hybrid work and school environments and having a reliable printer that can meet those new demands has become an absolute necessity.

EcoTank ET-2810

From printing important presentations to endless school assignments and entertainment, families are increasingly dependent on performance printing technology to streamline workflows and stay productive.

Epson’s new EcoTank range uses innovative, heat-free, cartridge-free printing technology which delivers value and convenience for the ideal home printing experience.

The new EcoTank all-in-one printers offer cartridge-free printing with high-capacity, easily refillable ink tanks for zero ink cartridge waste. Users can save up to 90 percent² with replacement ink bottles versus traditional ink cartridges and each “low-cost” replacement ink set for the new EcoTank printers is equivalent to about 145 individual ink cartridges² – and enough ink to literally print many thousands more pages.  

EcoTank ET-2820

The new EcoTank Home printers include thousands of pages worth of ink straight out of the box³ and with every replacement ink set for fewer out of ink frustrations, all new models utilise EcoFit® ink bottles for easy, mess-free and worry-free filling.

So just how good, efficient and cost effective are they?

EcoTank ET-1810
Main function – Printing
Connectivity - Wi-Fi and Wi-Fi Direct
Print speed – 10 pages per minute black and white, 5 pages in colour
Number of printed pages out of the box – 3,600³ Black / 6,500³ Colour
RRP $299

EcoTank ET-2810
Main functions - Print, Copy and Scan
Connectivity - Wi-Fi and Wi-Fi Direct
Print speed – 10 pages per minute black and white, 5 pages in colour
Number of printed pages out of the box – 3,600³ Black / 6,500³ Colour
RRP $399

EcoTank ET-2820
Main functions - Print, Copy and Scan
Connectivity - Wi-Fi, Wi-Fi Direct and Apple AirPrint
Print speed – 10 pages per minute black and white, 5 pages in colour
Display screen – 1.44" Colour LCD
Number of printed pages out of the box – 3,600³ Black / 6,500³ Colour
RRP $479

EcoTank ET-2850
Main functions - Print, Auto 2-sided print, Copy and Scan
Connectivity - Wi-Fi, Wi-Fi Direct and Apple AirPrint
Print speed – 10.5 pages per minute black and white, 5 pages in colour
Display screen – 1.44" Colour LCD
Number of pages out of the box – 6,500³ Black / 5,200³ Colour
RRP $499

All four new Home models come with Epson’s world-class one-year warranty with a bonus second year free upon registration.

By using an EcoTank cartridge-free printer homes and families not only maximise productivity and enjoy the freedom to print in colour, but also can help reduce the amount of cartridge waste ending up in landfills.

The new printers leverage heat-free printhead technology that produces sharp text and impressive colour and graphics on virtually any paper type.

Epson’s new Smart Panel app is compatible with a wide range of Epson printers and scanners and to view the full list, go to https://support.epson.net/appinfo/smartpanel/guide/en/

The four new EcoTank for the Home printers are available now at www.epson.com.au and from all authorised Epson resellers and retailers.

For more on Epson’s new EcoTank Home printers go to: https://www.epson.com.au/products/printers_for_home/ecotank/?grouptypeid=33&GroupID=113

Picture credits
Epson’s new ET-1810, ET-2810, ET-2820 and ET-2850 EcoTank Home printers

Epson has achieved a cumulative CISS sales of 60 million units as of June 2021.Epson achieved No.1 ink tank printer vendor status worldwide as of March 2021. Source: IDC Worldwide Quarterly Hardcopy Peripherals Tracker, 2021Q1. Worldwide Ink tank Inkjet MFP/Printer Unit Share CY2020Q2-CY2021Q1.

¹No.1 ink tank printer vendor worldwide as of March 2021 Source: IDC Worldwide Quarterly Hardcopy Peripherals Tracker, 2021Q1 Worldwide Ink tank Inkjet MFP/Printer Unit Share CY2020Q2-CY2021Q1.

²Actual savings and costs will vary considerably based on print tasks, print volumes and usage conditions. Savings and cost per ISO page are based on the cost of replacement ink bottles and the cost of enough standard cartridges to achieve the total page yields of the bottles using the RRP (AUD) and yields for Epson standard-capacity ink cartridges for similarly featured Epson consumer inkjet printers as of September 2021.

³Yields based on the ISO/IEC 24712 (colour) and ISO/IEC 19752 (black) patterns with Epson's methodology. Actual ink yields will vary considerably for reasons including images printed, print settings, temperature and humidity. Yields may be lower when printing infrequently or predominantly with one ink colour. All ink colours are used for printing and printer maintenance, and all colours must be available for printing. Paper not included.

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